DW Blog

So what is the DW Blog?  Well we like to think of it as the Don't Worry Blog. With around 100 articles covering website design, search engine optimisation (SEO), digital marketingsocial media and more, we've created a wealth of free information to help answer your burning questions. You can also click on any of the links under 'Search by Topic' to see all the articles in each category.

Don't Get Scammed: Use Professional SEO Services

Posted by kidd on July 14, 2017

When you take the plunge into SEO marketing on your website, the last thing you want to do is have you, or your business, fall victim to an SEO scam. With online searches increasingly motivating the decisions of buyers, getting blacklisted by Google is a nightmare. Using professional SEO services is the only guaranteed, foolproof way to make sure…   Read full post »

The Savvy Website Design Trends to Follow in 2017

Posted by Paul on March 31, 2017

As we head into the new financial year, and many businesses will budgeting for a new website, we are sharing the savvy web design trends for 2017. Website Design Trends for 2017 Continuous Scroll There was a time when best practices dictated that all important elements should display above the "fold". However, the ever-growing use of…   Read full post »

Google's dominance of online searches and 'pay per click' advertising is because they are the best, thus far, at satisfying the demands of users. They have accomplished this by understanding user behaviour and innovating the technology to bring value to consumers. To that end, Google recently released a report showing how people use their mobile…   Read full post »

Power your accountant website with a dynamic blog

Posted by Paul on February 24, 2017

Investment News recently came out with an article that mentions how important it is for financial advisors to run a blog. A similar principle holds true for accountants or anyone else working in finance. Consider some of the following blog benefits for your accountant website: Increased traffic to your website, as your blog provides rich,…   Read full post »

Why Your Business Needs a Responsive Website

Posted by Paul on January 20, 2017

The internet is changing rapidly. Five years ago, most people surfed the net using a desktop computer.  Fast forward to now and this article from comscore.com notes that 65% of digital media time is spent on mobile devices while just 35% is spent on desktops. It is more important than ever for companies to focus on the mobile web if they want to…   Read full post »

Discover the Power of Influencer Marketing on your SEO

Posted by Paul on January 20, 2017

Influencer marketing means using the power and influence of experts, authorities and even celebrities to get your message out. When an organisation receives the endorsement of a respected individual or group, it lends credibility and weight to their statements. In a similar fashion, influencer marketing seeks to use established online…   Read full post »

The last couple of updates to Google's algorithms has had search engine optimisation (SEO) specialists coming to terms with impact of machine learning. In time, machine learning will have a bigger impact on SEO, and it is important to stay ahead of this fast changing technology. However, does it have the power to change everything we know…   Read full post »

Business Websites: Balancing Appearance and Substance

Posted by Paul on January 12, 2017

Many business websites don't have a particularly interesting appearance. People arriving on the site come across generic photos and a simple boxy layout. There's scant evidence of creativity or uniqueness. Boring web design reflects badly on businesses. Site visitors are less likely to feel enthusiastic and willing to engage with the content and…   Read full post »

Have you ever thought about how good business website design can help you get more customers? The short answer is by improving the user experience and encouraging engagement. Ultimately, you want your visitors to fill out a quote request form, sign up for your newsletter, share your blog articles, and more. Moreover, good website design…   Read full post »

The main issue with many company websites is that they haven't been upgraded to be mobile friendly, which will be affecting their ranking in searches on mobile devices. Mobile friendly websites, more correctly known as 'responsive' websites adapt to whatever screen they appear on, whether it's a desktop computer monitor, tablet or smartphone…   Read full post »

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