DW Blog
So what is the DW Blog? Well we like to think of it as the Don't Worry Blog. With around 100 articles covering website design, search engine optimisation (SEO), digital marketing, social media and more, we've created a wealth of free information to help answer your burning questions. You can also click on any of the links under 'Search by Topic' to see all the articles in each category.
Avoid Data Overload: Sort Your Google Analytics Data Ahead of Time
Posted by kidd on August 17, 2018
Google Analytics lets you measure a lot. As soon as you set up your account and you have data flowing into your dashboard, it can almost feel like you can measure too much at once. Information overload sets in quickly, so you have to have a plan about what you're going to use your data for. In fact, setting up how you want to measure the data… Read full post »
Keep Your Accountant Website Clean, Simple and Informative
Posted by kidd on August 10, 2018
As an accountant, you want to present an aura of respectability and trustworthiness. You want to encourage people to trust you with their finances. And they're not going to do that unless they feel like they can rely on you to be honest with them.
Finances are always a delicate matter. No one wants anyone else to learn about their financial… Read full post »
Understanding online shopping websites, online shopping website design, and online shopping website development
Posted by kidd on August 3, 2018
The World Wide Web is a global marketplace where you can sell your products and services. Reaching new customers online takes dedication and a steady hand. There are a few things you should think about before launching your online shopping website.
Keep It Simple
One of the golden rules in online shopping website design is to approach… Read full post »
Check Your Charity Site for Frustration Points
Posted by kidd on July 27, 2018
Seeing what visitors do on your site can help highlight what's working. If you see a lot of traffic, inbound visitors from new social media campaigns, and people clicking on your 'how to help' pages, then you know what to keep doing. But sometimes seeing what doesn't work is even more useful. Knowing when visitors tend to leave and what content… Read full post »
Control the Formats of Communication to Reduce the Risk of Unprotected Attachments
Posted by kidd on July 20, 2018
Online accounting services are easy for customers. Everything from regular bills to warning notices and complex tax obligations are handled through emailed forms and online portals. This means your potential customers can easily gather up all of their PDFs, forms, and online information into one spot without losing track of paper copies.… Read full post »
How to Make the Most of Google Analytics Without Getting Distracted
Posted by kidd on July 13, 2018
Your Google Analytics dashboard is a distracting place. There are dozens of different numbers, lots of different graphs, and navigation bars everywhere that can always lead you to new analytics. Whether the numbers look good, bad, or overwhelming, clicking around on your dashboard won't give you a lot of actionable data. Avoid the distractions and… Read full post »
Measure the Stats that Google Measures for Peak Ranking
Posted by kidd on July 6, 2018
Everything seems like it's about analytics these days. You might want to just get back to the business of selling and reaching new markets, but ignoring the details of your data can be costly in every avenue of online business. If analytics seem overwhelming or tedious, start breaking up the tasks into different lenses. Some of your data is… Read full post »
How Accountants Can Project Reliability on Their Website
Posted by kidd on June 29, 2018
As an accountant, you're looking for a website that conveys reliability and trustworthiness. You want people to know that they can trust you with their financial information. This information is sensitive in nature. So when someone gives it to you, it means they are trusting you to take care of their money, without the threat of embezzlement or… Read full post »
How to Recover from a Manual Google SEO Penalty
Posted by kidd on June 22, 2018
If you are a small business owner with a website, then the last thing you want is a notice from Google saying that your site has received a manual SEO penalty. This kind of penalty is not related to broad algorithm changes like Panda or Penguin. It is directed at your site for some particular reason and means that you have violated Google's… Read full post »
3 Reasons to Upgrade Your Business Website
Posted by kidd on June 15, 2018
Just about every business has a website these days. However, some of these websites were built a long time ago, and haven't received any updates. It's clear when you visit the page that it's out of date, and some of the functions even don't work as well as they should. If you have a website for your business, and you can't decide if you need to… Read full post »
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